About O2
Marketing that's grounded in evidence
O2 is a Brisbane-based digital marketing and data science consultancy. We help businesses grow by combining performance marketing with deep analytics — strategy backed by numbers, not assumptions.
Our story
Built from the data side of marketing
O2 was founded on a simple belief: marketing decisions should be driven by data, not opinion. We've spent years working across paid media, analytics, and marketing technology — and we built O2 to bring all of that together under one roof.
We work with businesses that want transparency, accountability, and measurable results from their marketing investment.
What drives us
Our values
Data over opinion
Every recommendation we make is backed by evidence. We test, measure, and let the numbers guide our decisions.
Transparency
No black boxes. You'll always know what we're doing, why we're doing it, and how it's performing.
Outcomes, not outputs
We don't measure success by activity. We measure it by the commercial outcomes we deliver for your business.
Partnership
We work best as an extension of your team — embedded, collaborative, and aligned to your goals.